MEDIA KIT
READER PROFILE
We’re confident that as a business, you will find the pages of GP the best place to advertise, and we in turn welcome your participation knowing it will enhance the publication immensely. We invite you to join our premier issue and all that follow. It’s an investment that’s well worth making.
The Grosse Pointe community is a sophisticated one. It’s filled with those who have achieved success in every field and industry and who require smart, upscale reading. By advertising with us, you’ll reach the most influential and affluent people in the Detroit metro area. They entertain, travel often, drive the best cars, shop regularly, and enjoy all that life has to offer and. They are:
Male 48.8% Female 51.2%
Age: 25 – 65+
College Educated: 90% Post-Graduate: 70%
Professional, Scientific, Technical: 86%
Median Household Income: $150,000
Average Value of Home: $558,000
Average Purchase Price of First Home: $400,000
Average Number of Cars Per Home: 3
(2023 Census Data; HUD December 2024)
DATES AND DEADLINES
2026
ISSUE SPACE CLOSE MATERIAL DUE ON SALE
Premier Issue October 6 October 27 January 8
Spring/Summer January 19 February 9 April 23
Fall 2026 May 18 June 8 August 10
Year End/Holiday 2026 August 24 September 14 November 2
>> Additional rates and closing dates apply for supplied inserts, gatefolds, special matched fifth color, and other unique printed requests. These materials take additional time to produce and must be scheduled in advance.
ADVERTISING RATES
DIGITAL
St. Clair Package
A rate of $750 includes:
> Profile on your business
> Video ad between pages
> Banner ad header on homepage
> Banner ad footer on homepage
> Banner ad on every page of site
> Banner ad in weekly newsletter
> Ads on site for one month
> Link directly to your site
> Inclusion in event promotion and signage
Club Package
A rate of $500 includes:
> Profile on your business
> Skyscraper ad on every page of site
> Skyscraper ad in weekly newsletter
> Ads on site for one month
> Link directly to your site
> Inclusion in event promotion and signage
Sail Package
A rate of $250 includes:
> Profile on your business
> Square ad on every page of site
> Square ad in weekly newsletter
> Ads on site for one month
> Link directly to your site
Concierge
A monthly rate of $100 includes:
> Business-card size listing on site
> Promotion in weekly newsletter
> Link directly to your site
Distribution: 40,000 copies
Spread (Inside Front Cover + Page 1) $8,000.
Back Cover $7,000.
Inside Front Cover $6,000.
Inside Back Cover $6,000.
Opposite Table of Contents $5,000.
Internal Spread $6,000.
Full Page Front Third of Magazine $4,000.
Full Page $3,000.
Half Page Vertical $1,500.
Half Page Horizontal $1,500.
Third Page Vertical $1,000.
Quarter Page - Square $ 750.
Concierge Listing $ 200.
> Acceptable formats: GIF, JPG, PNG, SWF
> All colors saved in RGB for web
PAYMENT PARAMETERS
> Payment is due upon placement of order.
> All rates are net, all copy and contract conditions apply.
> Multiple insertions receive a 3% discount each time.
> The pricing is per issue.
> Rates are non-commissionable.
> Balances due must be paid in full prior to advertising.
Debuting Spring 2026